The subtitle of this article, "The Ongoing Version," refers to the rapid cycling of identities. In the past, a person might have been a "union man" for forty years. Today, identities are seasonal.
Classic malware had a discrete lifecycle: infection, execution, cleanup. Not so with advanced mindware. The phrase ongoing version signals a fundamental shift toward continuous, adaptive compromise. Your infected identity is not a static state but a live service, constantly receiving updates (version increments) from the attacker.
Think of it as cognitive as a service (CaaS) for malicious actors. Each new “version” of the infection might:
Because it is ongoing, you never experience a dramatic takeover. Instead, your mindware receives small, unnoticeable updates—like a smartphone app that silently improves (or worsens) its functionality overnight. The version number increments, but you are never shown the changelog.
Indicators of an ongoing version attack:
Define three to five invariant principles—beliefs or values that, if you ever change them, you have set a formal, deliberative process with a documented reason. Everything else is allowed to evolve, but the core acts as a checksum against silent version changes.
Keep a personal changelog. Once a month, write down your core beliefs on ten key topics. Compare with previous versions. If the drift cannot be traced to reasoned debate or new evidence, suspect infection. Tools like periodic belief‑mapping journals or trusted peer review (someone who knows your baseline) are invaluable.
The core gameplay loop revolves around a Sanity/Integrity Meter.
The most dangerous infection rewrites the "in-group/out-group" parameters. Infected mindware convinces the host that anyone who disagrees is not just incorrect, but morally evil. This shuts down the brain’s firewall—critical thinking. Once the tribal mindware is installed, the host will defend the infection against all logic, perceiving logic itself as an attack by the enemy.
How Memetic Viruses, Algorithmic Feedback Loops, and Cognitive Scripts Are Rewriting the Self